Design Wizard
An Excel add-in that takes a list of product attributes and generates an experimental design

Data Wizard
A second add-in that takes a spreadsheet of respondent data and configures it for the most popular discrete-choice estimation packages

Simulator Wizard
A third add-in that reads the output from a statistical package and builds a market simulator in Excel


Suite Features
Each wizard can stand alone, yet benefits from the other wizards.

• The Data Wizard can automatically incorporate designs produced by the Design Wizard.
• The Simulator Wizard can automatically incorporate information from both Data and Design Wizards.
• Common look and feel resembles Microsoft wizards, making them easy to learn and use.

Suite Benefits

• Payback is immediate.
• Cost savings from just one project can exceed the cost of the entire suite.
• Seat discounts boost the return even more.