"Essential software"
Dr. Ken Deal, DeGroote School of Business, McMaster University
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Announcing StatWizards Academy
We now offer free training in all elements of discrete-choice projects, from design of experiments to estimating models in all major discrete-choice packages (including R). Designed for use in the classroom or distance learning, all tutorials make use of a common data set, allowing for comparisons between methodologies. For more information, click here. Announcing the Forecast Wizard Based on Fader-Hardie probability models, StatWizards' new Forecast Wizard addresses a wide range of business issues, from new product forecasting to the calculation of customer lifetime value. For more information, click here. Customization Do you use your own estimation package or one not covered? If you give us a non-binding but reasonable commitment to purchase, we will add your capability to our software for free. Training Videos The payoff for discrete-choice analysis takes the form of an Excel-based market simulator. To see a video of one in action, click here. See other videos of our products on our video training page.
One of the world's largest food companies uses the Simulator Wizard across 150 brands. Find out why.
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The past few decades have seen a quiet revolution in the development of quantitative business tools. No longer the province of back-office operations, new techniques have emerged for solving million- and even billion-dollar problems. |
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In recent years, discrete-choice analysis has emerged as a poweful took in the market research arsenal. Based on consumers' hypothetical or real-world choices, discrete choice help guide product managers' critical tasks: read more about discrete choice modeling. Also, read a recent review of our software and check out our customer list. |
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For Senior Executives
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