Data Wizard Benefits

• Eliminates the most tedious portion of a discrete-choice project: data setup
• Removes a common source of error: the lengthy customized data manipulation routines needed to sort and merge design response data
• Cuts at least a day off a discrete-choice project's schedule
• Typically pays for itself in one project

Data Wizard Features

Time Savers

• Requires only a simple flat Excel file of responses.
• Automatic recoding of binary variables
• Generation of 8-character variable names
• Supports attribute and category labels
• Attribute formatting preserved in choice sets
• Integration with experimental designs produced by Design Wizard
• Multiple output data sets can be constructed from one source data set
• Automatically generates control files for running estimations.
• Ease of data setup permits exploring different methodologies at minimal additional cost.

Data structures supported

• Rectangular file with respondents in rows and questions in columns
• Stacked data with alternatives in rows and questions in columns

Data files generated for statistical packages:

• Latent GOLD Choice
• Kenneth Train's Mixed Logit routine in Gauss
• Limdep NLOGIT text data files
• Limdep NLOGIT Excel data files
• Sawtooth Software's CBC/HB
• Biogeme
• Various R packages